For example, an athlete can use Sparkeey to share details about an upcoming game and gauge fan interest through simple interactive features. Similarly, influencers can spark excitement for projects, while brands can build anticipation for product drops, crypto launches, or NFT sales. By integrating utility with social features, Sparkeey aims to redefine how young people engage with scheduling tools.
Venkataramani highlighted Sparkeey’s versatility, noting that it serves creators and influencers with audiences ranging from under 10,000 followers to over a million. The platform offers features tailored to both ends of the spectrum, making it a valuable tool for community building at all scales. ‘Think of it as an evolved form of Instagram or YouTube ads and sponsorships’, she explained, adding that Sparkeey provides a real opportunity to reach users where they’re most active.
With its blend of utility and social connection, Sparkeey is more than just a calendar – it’s a platform designed to meet the evolving needs of younger generations. Venkataramani expressed her confidence in the app’s potential to reach the cultural impact of platforms like TikTok, envisioning it as the most loved scheduler for Gen Z and Gen Alpha.
As she wrapped up her talk, Venkataramani shared her excitement for Sparkeey’s future, emphasising plans to expand collaborations with brands, influencers, athletes and students to ‘step into the future’.
